Who: Sedex, supply chain technology provider and responsible sourcing expert
What: Thought leadership, case studies, business information, educational and SEO content for the Sedex website
Why: To grow Sedex’s reputation as an expert, provide guidance on responsible sourcing, ESG and sustainable supply chain topics, promote best practice, and drive traffic to the Sedex website
How: Creating digestible, accessible content on core responsible sourcing topics; publishing Sedex’s perspective on relevant developments and current topics; creating engaging digital brochureware introducing Sedex; working with in-house experts to ensure appropriate alignment with sustainability best practice
Examples:
Olivia Thomson 