Me

What’s the story?

I’m a born storyteller. From starting to speak at 8 months old, I haven’t stopped telling stories since – it’s in everything I do.

From big ideas and strategic campaigns to micro-copy and inspiring campaigns, I create them all. Wherever there are words, I’ll be there.

My work covers communications planning, strategic counsel and copywriting for every medium: emails, articles, websites, apps, one-liners, many-liners, newsletters, video scripts, print ads…I live and breathe the nuances between synonyms, saying the right words at the right time.

I’ve worked for magazines, media companies, consumer brands and tech start-ups.  I love to work on brand identity, shaping the story and defining tone of voice.

I am a lover of theatre, literature, dance, hot sun, lazy Sundays.

I am a consummate people-watcher, eternally curious.

Extraordinary and beautiful things happen right before our eyes every day.  How, when, where, why do we tell those stories?

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